Pricing options

Choose the plan that suits your need and budget.

Course curriculum

  • 1

    INTRODUCTION

  • 2

    BECOME A BETTER WRITER

    • Chapter Introduction

    • How to Supercharge Your Writing Skills

    • Assessment Activity

    • How to Defeat Writer's Block and Write Content Fast

      FREE PREVIEW
    • How Experts Manage Their Writing Task

    • How to Write and Get the Feedback You Want

    • Writing Hacks PDF Report 3 Writing Definition, Goals, Style

    • What Advice Will Experts Share About Writing

    • How to Write Compelling Content

    • Activity: Content Success Test

    • What Resources, Tools, and Online Apps to Use

  • 3

    UNDERSTAND BASIC BRANDING

    • Chapter Introduction

      FREE PREVIEW
    • How to Define Your Brand and Amplify Your Message

    • How to Use Your Excel Branding Worksheet

    • Expert Interview: Lexter Ang on Personal Branding and Design

    • How to Discover Your Niche

    • What is a Buyer Persona

    • Expert Interview: Virginia Bautista on LinkedIn for Branding

  • 4

    CREATE YOUR SALES KIT

    • Chapter Introduction

      FREE PREVIEW
    • What Makes a Sales Kit Stand Out

    • What are the Type of Proposals [Bonus Sales Letter & Contract Templates!]

    • How to Write Proposals Using the Purpose-Audience-Response Approach

    • How You Can Write a Winning Proposal through 4 Simple Formulas

    • How to Write Your Elevator Pitch

    • How to Create Effective PowerPoint Presentations

    • How to Use Sales Contracts to Close the Deal

    • Expert Interview: Jonah Chipeco on Business Writing

  • 5

    BUILD YOUR WEBSITE AND BLOG

    • Chapter Introduction

      FREE PREVIEW
    • How to Set up Your Website With Minimum Effort and Expenses

    • How to Choose Your Hosting and Domain

    • How to Write Content for Your Website's Home and About Me Pages

    • Expert Interview: Homerson Bonifacio on Building Your Website

    • What is SEO and How Does It Work

    • How to Apply SEO in 5 Simple Steps

    • Expert Interview: Via Galang on Search Engine Optimization

    • How to Create and Maintain a Blog

    • How to Run a Blog for Your Business

  • 6

    APPLY COPYWRITING PRINCIPLES

    • Chapter Introduction

      FREE PREVIEW
    • What is Copywriting

    • What Principles of Copywriting Do I Need to Learn

    • How Can I Use Customer Psychology in Writing My Sales Copy

    • How to Highlight Benefits in Your Copy

    • How to Use Storytelling in Your Copy

    • How to Make Your Copy Conversational

    • Expert Interview: Raf Marabut on Copywriting

  • 7

    LEARN CONTENT MARKETING

    • Chapter Introduction

    • What is Content Marketing

    • How a Content Marketing Strategy Works for Your Business

    • How to Create Share-Worthy Content

    • How to Set Your Content Marketing Goals

    • Why Understanding the Customer Journey is Important

    • What Types of Content Can I Create

    • How Does the Content Creation Process Look Like

  • 8

    START EMAIL CAMPAIGNS

    • Chapter Introduction

      FREE PREVIEW
    • How to Use Email Marketing to Attract Potential Customers

    • What Are the Benefits of Email Marketing

    • Expert Interview: Allan Ngo on Email Marketing

    • How to Write Your Email Campaigns

  • 9

    PUBLISH A BOOK OR EBOOK

    • Chapter Introduction

    • How to Write an Ebook as Lead Magnet

    • How to Hire Freelance Writers for Your Ebook or Book

    • Expert Interview: Sha Nacino on Book Writing

  • 10

    DISTRIBUTE PRESS RELEASE ARTICLES

    • Chapter Introduction

    • How to Write a Press Release

    • Bonus: Press Release Templates

    • Bonus: Print Media Directory

  • 11

    REFERENCES AND SERVICES

    • 1-Hour Coaching Call

    • Sales Letter Revision

    • Congratulations!